There is one corporate activity that consistently delivers a return on investment well beyond its initial cost. Organising a team building event in Madrid around graffiti and street art does not simply reflect the hours spent on the day itself, but the years of expertise that Cooltourspain has built up since 2016. It is, above all, a genuinely original option for local, national, and international companies. Year after year, the number of enquiries for this type of event has grown exponentially.
Companies of all sizes and sectors choose this service. The team creates a perfect balance between entertainment, artistic value, and delivery against the client’s objectives. The materials, the creative team, and the spaces used together produce total immersion for every participant.
The feedback from our clients and the agencies we work with is our strongest endorsement.
- Who leads the team building sessions?
- Do you work with MICE and DMC agencies?
- How is the price of a team building event calculated?
What is included in the price of a team building event in Madrid?

Teams responsible for organising this type of event typically work within a fixed budget. Unexpected or additional costs can unravel months of preparation in a matter of hours. With Cooltourspain, that does not happen. The price of a graffiti team building event in Madrid covers every cost, without exception. There is no small print.
During pre-production, we agree on everything that will be included and identify the best quality-to-cost options for the client. This covers all essential art materials, as well as optional extras such as catering. Even if you have an unusual or specific request, the team will work to fulfil it at the best possible price.
Below, we detail the most important elements involved in this type of painting workshop.
The team behind your event

It may come as a surprise to some that urban artists can be as professional as, or more professional than, practitioners in any other field. Standards within the urban art world have risen dramatically in recent years, both in talent and in professionalism. Every graffiti team building event in Madrid that we deliver relies exclusively on the very best artists available.
Every artist we work with has a proven track record and a distinct style. We call on them repeatedly because their quality speaks for itself. Whether they specialise in illustration or lettering, virtually any creative idea is achievable. You can discover more about the Spanish street artists who lead our events on our dedicated page.
Client interaction is another area we take seriously. Beyond their skill with spray cans and markers, our professionals know how to work with a public-facing audience. They are not only excellent communicators, they are also outstanding at passing on knowledge to people who have never held a spray can in their lives.
What materials are used during the workshop?
Professional materials are fundamental both to the quality of the event and to the safety of the participants. The price of a graffiti team building event in Madrid includes the best paint available for all attendees.
The street art industry has grown to the point where several specialist paint brands now exist specifically for artistic creation. Brands such as Montana, founded in Barcelona, produce paint designed for both indoor and outdoor use, available in water-based or low-toxicity formulas and with an extraordinary range of colours and finishes.
During the event, participants learn about and use the best complementary tools: caps (nozzles, in standard terminology) and specialist acrylic markers, including chalk-based ones. Supports are equally high quality. Whether the group works on a canvas or on specially made cubic boxes, all materials are top quality.
What protective equipment do participants use?

When working with spray paint, accidental splashes are always a possibility. That is precisely why the Cooltourspain team insists on the use of personal protective equipment (PPE). While the price of a graffiti team building event in Madrid covers the finished artwork, it does not cover a stained shirt, a pair of trousers, or a ruined pair of shoes.
If the group requires it, participants can be covered from head to toe. In most cases, however, a painter’s overalls or a simple lab coat is sufficient. Once their clothes are protected, people work freely and without a second thought about what they are wearing.
In addition, shoe covers, gloves, and masks are also available. Water-based paint washes off skin easily, but latex gloves are on hand for those who prefer them. Hair nets can also be provided on request.
Why trust Cooltourspain for your team building event in Madrid?
Experience is Cooltourspain’s main credential. The team has been working in the street art sector for more than a decade, professionally dedicated to corporate event services. Some of the artists we collaborate with have been painting at a national level for even longer. The quality and value of every team building event in Madrid that we deliver is, simply, guaranteed.
That experience also allows us to anticipate and address needs that the client may not yet have considered. This is one of the greatest challenges and added values of our work: offering a comprehensive service at the highest quality standards.
We have already discussed the calibre of the artists who lead the activities. The professionals working behind the scenes are equally exceptional. They are constantly developing their skills and experienced in working with all types of clients: agencies, automotive brands, communications firms, technology companies, and more.
Our experience with MICE and DMC agencies

Madrid is home to a vast number of MICE and DMC agencies, and Cooltourspain has been working with them for well over five years. A significant number return to us repeatedly, thanks to the results of our collaboration. What brings them back is consistent quality, professionalism, and the best price for a team building event in Madrid.
The range of agencies we work with is remarkably broad. With a multilingual logistics and creative team, our partners bring groups from France, the United States, the United Kingdom, and of course from across Spain.
Over the years, MICE and DMC agencies have requested our services for all kinds of groups: from exclusive gatherings of ten executives to events with over 200 participants in a single session.
If you are an agency executive looking to expand your portfolio with cultural trips in Madrid, or if you are looking for this specific service, get in touch.
How is pricing determined for your team building event?
As explained above, the price of a graffiti team building event in Madrid is discussed in full detail at the contracting stage. There are no hidden costs or last-minute surprises. Transparency is a non-negotiable value for our CEO Javier García and for the entire team.
The budget depends on the group size, hours of service, venue rental, complexity of the programme, and any additional elements. Cooltourspain does not adjust its prices based on who the client is.
Just as we offer the highest level of professionalism, we ask the same of our clients. Services are confirmed with a 50% non-refundable deposit at the time of booking. The remaining balance is paid in the 10 days prior to the event, adjusted to the final confirmed number of participants.
The best ideas for a creative corporate event

Without doubt, the most popular creation in any team building event in Madrid is the collaborative mural. This type of piece promotes genuine teamwork across all participants. It challenges the most creative members of the group and draws the less artistic ones out of their comfort zone in equal measure. Once people are in front of the wall, the price becomes an afterthought.
The surface used for painting is typically a canvas or specially made boxes designed for this type of event. Some clients, including international ones, request the shipping of the finished artwork at the end of the session, so they can display it at their offices.
The ideal complement to the mural is individual pieces. These are usually created in the first part of the event, serving as an introduction to the materials and creating a satisfying sense of progression. Initially, participants work with stencils and tape on a tote bag. Then, under the guidance of a professional, they pick up a spray can and start painting.
And guess what ? Ten out of ten participants enjoy holding a spray can and creating something alongside their colleagues. No exceptions.
Our take on team building events in Madrid
As we said at the start, our graffiti team building event in Madrid is the best option available, whether you are a corporate end client or a MICE or DMC agency. Every experience we deliver meets all the required objectives.
The best creative and logistics team, fully transparent pricing with no last-minute surprises, and the highest quality materials available. These are the pillars on which we build unforgettable corporate events. The spaces we work in are unique, and so are the results.
If you are thinking about creating a graffiti event for your team, do not hesitate. We guarantee it will be an experience your participants will remember long after the day is over.
Get in touch with us at +34638399784 or by email at info@cooltourspain.com.
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